LogosYour best foot forward |
If you had to choose, which one would you be? |
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Logo creation has been one of the original cornerstones of Jason’s skill set. It was one of the initial processes he honed and crafted and continues to build upon. See how this process takes shape and contact here.
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Process:"It's evolution, baby!"Eddie Vedder said it right, it is evolution. To the right you can see the evolution of alemanarts logo design process. The initial information was derived from a creative brief designed by Jason. Click here to see it in action. Once the fundamental criteria is gathered, the process can begin. In this case, the client wanted an innovative appeal with some particulars in mind. They favored the Dallas Cowboys color scheme but wasn’t married to it.
Based on key elements, mock ups take shape and options begin to form. Referencing the left, you can see what they started to favor. The evolution comes into play in several acts. By working, discussing and sometimes socializing, alemanarts can get a true feel for what is needed. This info is then processed and incorporated into design fundamentals to meet specific guidelines that allow the design communication to properly take place. |
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